Position Purpose:
The Category Manager is responsible for managing the full lifecycle of assigned product categories, from strategic planning and market analysis to product development, pricing, and performance optimization. This role will serve as the category expert, driving growth through data-driven insights, trend forecasting, and cross-functional collaboration with Supply Chain, Marketing, and Operations.
Essential job functions include but are not limited to:
- Develop and execute category strategies that support the brand’s overall product vision, financial goals, and long-term growth.
- Conduct competitive analysis, consumer trend research, and market benchmarking to inform category positioning.
- Identify assortment gaps, innovation opportunities, and product lifecycle transitions (e.g., core, LTO, seasonal, and Sell-Thru items).
- Lead the end-to-end management of products within assigned categories from concept to commercialization and retirement.
- Solidify Vendor relationships depicted by each category, facilitating sample orders, pricing negotiations and relationship building with Supply Chain to ensure ongoing vendor partnership success.
- Partner with Supply Chain, and Creative to ensure products meet cost targets, quality standards, and launch timelines.
- Monitor sell-through, margin performance, and inventory levels to optimize assortment and profitability.
- Create data driven reports to share amongst Product Development and Supply Chain iterating the story of success or failure of the product introduction and ultimately driving data driven decision for product sunsets and Core line up additions.
- Collaborate with Marketing and Creative teams to develop campaign support, storytelling, and in-store merchandising strategies.
- Partner with Supply Chain on sourcing, vendor communication, and demand planning.
- Work with Operations and Training to ensure category success in retail execution and staff education.
- Own category P&L performance including revenue, COGS, and margin optimization.
- Analyze sales trends, forecast demand, and recommend adjustments to meet or exceed budgeted goals.
- Present quarterly category reviews and annual business plans to leadership.
- Stay current on industry trends, seasonal flavor profiles, packaging innovations, and guest experience opportunities.
- Evaluate and recommend new product opportunities, vendor partnerships, and strategic collaborations.
- A bachelor’s degree in marketing, merchandising, or related discipline, MBA preferred.
- 5+ years of category management, product merchandising, or brand management experience, CPG or specialty retail preferred.
- Strong analytical skills with proficiency in Excel, Power BI, or similar tools.
- Exceptional project management and communication skills with ability to influence cross-functional teams.
- Demonstrated success in managing product lifecycles and driving category profitability.
- Passion for culinary, beverage, or lifestyle products is a plus.
- Strategic thinker with strong business acumen.
- Creative problem solver who thrives in a fast-paced, entrepreneurial environment.
- Strong collaboration and interpersonal skills.
- Data-driven decision-maker with a passion for innovation and guest experience.
- Frequent travel by plane and car to Headquarters and to various Stores across the US.
- Consistent ability to utilize hands and fingers to perform tasks as necessary for job duties (8+ hours per day).
- Consistent capacity for visual acuity to visually identify color, substance, products, and their characteristics, monitor processes, examine materials, detect and identify issues, and ensure quality standards are met (8+ hours per day).
- Consistently communicate in English utilizing both written and oral methods including the use of speech and hearing to communicate effectively with team members, customers, and the ability to engage in verbal discussions and listen attentively (8+ hours per day).
- Ability to perform repetitive tasks (8+ hours per day).
- Operation of, but not limited to, computer tools and equipment, printers and equipment (8+ hours per day).
- Consistently work around spices; must not be sensitive or allergic to various scents, spices, fruits, extracts, aromas, or personal protective equipment (latex gloves) (8+ hours per day).
- Commitment; engaged, flexible, patient, open minded.
- Detail Oriented; organized, focused, high quality.
- Reliable; integrity, dependable, authentic.
- Continuous Improvement; performance and safety awareness, goal-oriented, creative mindset, efficient.
- Enthusiastic about food and beverage.
- Teamwork; team-oriented and eager to grow within the company.
- Hybrid Work
- Medical, dental, vision and other ancillary benefits.
- 401k plan + company match.
- Flexible spending account (FSA) for medical and/or dependent care.
- 100% Company paid Basic Life and AD&D insurance.
- Paid time off (PTO) during first year, following 90 days of employment.
- 7 Paid Holidays.
- Employee product discounts.
- Quarterly “Create & Share”, free product gifts.
- Annual “Holiday Bucks” with access to select personalized gifts for yourself or loved ones over the Holidays.
The Spice & Tea Exchange® provides equal employment opportunities to all employees and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, pregnancy, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
The Spice & Tea Exchange® is committed to maintaining a safe and productive work environment. The company policy states, all applicants must complete a drug screening test if accepting an offer of employment. Employment offers are contingent upon a negative drug screening test result.
Flexible work from home options available.
We create and share the experience every day! Life is better lived with a little spice.
The Spice & Tea Exchange ® was founded in 2008, by a group of talented individuals with a passion for life and food. What started as a small shop in St. Augustine, Florida, has quickly grown into a nation-wide franchise powered by flavor, passionate franchise owners, and a desire to bring flavorful ingredients to your kitchen. Our franchise owners are the #1 REASON for what we do, and our team is a close-knit family you’d enjoy sitting with around the dinner table.
"Creating & sharing the experience of a more flavorful life," is the mission and cornerstone of our business, in which we strive to provide guests with quality products and flavorful memories. We offer a high-quality, diverse assortment of products in a sensory shopping experience. One step into our shops will kick your senses into high-gear as you open the jars and smell, explore recipes, and speak with our knowledgeable staff about your culinary interests.
At The Spice & Tea Exchange® we are committed to our mission. If you have a desire to inspire coworkers and customers, we may have a place for you at the table! Our employees define experience as all the events of our lives that shape who we are, taking you out of the everyday task list and putting you into a place that takes you to a different state of mind, making memories that are not forgotten, and trying things for the first time! The employee experience is something we do not take with a grain of salt.
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